How Social Media helps to ease demonetization effect?

Demonetization is the topic on which the whole India is talking about since last month. It is the trending topic which is going on in all social media sites. Some of us are losing our minds with the discontinuation of 500 and 1000 notes, introduction of new 2000 rupees note, never ending queues in ATM’s for withdrawing cash and banks for exchanging of old currency.

Social media has been a platform for debate. People are discussing about issues they are facing due to demonetization. Country is talking about the benefits, disadvantages of demonetization effect here. Social media is being the source of medium for information on demonetization. It’s making people understand government’s seriousness to tackle black money. It’s a change that is helping government and the country to ensure that a significant part of black money gets back to them.

Demonetization is a good move. People have been posting their views on Facebook and other social media platforms to help others about advantages and disadvantages of it. Banks all over the country are being slow but at the same time giving their best to help the citizens of India. Banks are trying to find out ways to help and manage crowd. Several steps are being taken to ease the effects of demonetization in the country.

With the good move, there have been some disadvantages too with respect to the same. There have been potential crashes in real estate prices. This can cause an economic shock. The execution of introducing new 2000 rupees notes and to discontinue with 500 and 1000 rupees notes was not planned well. This inconvenience has put the citizens in pain. There are ample of posts on which people are sharing their day-to-day experience of the effect on their life. You may find various posts on how people are going cashless these days, how difficult it is for them to be without cash etc….

As people are sharing and giving their views on demonetization effect, it has helped and helping people to know what exactly is happening across the country. Social media is a power tool to reach out to the people, know there thoughts, understand the situation in market. It has made demonetization effect much easier to be understood by the people.

This was one of the hot example which shows how social media helped ease the demonetization effect. Similarly there are lot many benefits of social media in terms of business growth, sales generation, branding and promotion of a particular brand or a product.

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